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Media Kit

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Owner Bios

CHARLES (CHUCK) E. BARAW, SR.
President

More than thirty years ago, while on summer vacation from his studies pursuing a bachelor of science in business administration at the University of Vermont, Chuck Baraw worked with the construction crew to build the Stoweflake Inn and Resort, located in Stowe, Vermont, and has been involved in the “building the foundation” of this family-owned business.

Baraw continued his studies and also received a master of business administration in financial management, and then spent several years working within marketing & management department of Chemetron Corporation and Burdox Corporation. In 1969, Baraw returned home to the newly expanded Stoweflake-Nordic with professional experience and expertise, and began his career with the property.

Baraw’s devotion and dedication to both Vermont and Stowe has kept him actively involved in community and statewide organizations. He is able to be part of the process that keeps Vermont one of America’s favorite destinations. Baraw is active in many organizations including past President and present director and marketing chairman (as well as a charter member) of the Stowe Area Association, director and past chair of The Vermont Chamber, and past director and past president of the Vermont Lodging and Restaurant Association.

Baraw is also an award-winning athlete, having won numerous skiing awards, and also enjoys tennis (past committee member of the Grand Prix Tournament) and golf. But, Baraw has gained notoriety in Stowe for his other passion – hot air ballooning. He is chief pilot and president of the Stowe Balloon Company and chair of the annual Stoweflake Balloon Festival.

Stowe has been home to the Baraw family for many years where he lives with his wife Amy, who is responsible for wedding sales at the Stoweflake and all resort interior. Baraw has two children, Sheri, who is the vice president and general manager of the Stoweflake, and Chuck Jr. who is currently a professor at Yale University.

SHERI BARAW SMITH
Vice President/General Manager

To say Sheri Baraw Smith grew up at the Stoweflake Inn, located in Stowe, VT is an understatement. As the granddaughter of Bea and Stuart Baraw, the founders of this family-owned resort, Baraw started her career as Stoweflake chief petunia picker! The grandparents “picked” the right girl for the job as Baraw, paid a penny a piece for her efforts, soon amassed a small fortune.

Baraw’s stockpile of pennies was only the first evidence of her promise and abilities. As she grew, Baraw was promoted through a series of part-time summer jobs at Stoweflake, ranging from pool bar waitress to computer troubleshooter. She eventually attended the University of Vermont, graduating in 1987 with a bachelor of science in business administration. She then attended the Babson Graduate School of Business, where she graduated summa cum laude in 1992. Baraw worked in software development as an information specialist while attending graduate school. In 1993, she re-joined Stoweflake as Operations Manager and in 1996 was named Stoweflake’s General Manager.

Baraw has devoted her time and efforts to support the community in which she was raised. She has served as chairperson of the Stowe Quality Initiative, has been an active member on the Stowe Area Association Marketing Committee and is also on the board of the Lamoille Economic Development Council. As befits a native of Stowe, Baraw is an active athlete, enjoying alpine skiing, tennis, golf, mountain biking, hiking and in-line skating as well as dance.

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